Florida Attorney General James Uthmeier has announced a $79 million settlement with JUUL Labs to resolve litigation over the company’s past marketing that targeted children in Florida.

As a result of the settlement announced March 10, JUUL shall not take any action to reach youth in Florida in the advertising, promotion or marketing of JUUL products.

“As a father, the safety and wellbeing of children is top of mind, all the time. Florida has been a leader in the fight to end teen vaping, and I’m proud to announce this monumental settlement with JUUL.” Uthmeier said in a press release. “However, our work continues — which is why I am establishing the Vape Free Florida Fund, which allocates $30 million of the settlement funds toward enforcement of Florida’s laws protecting children from harmful marketing and products.”