An e-cigarette company has agreed to pay $79 million to the state of Florida as part of a settlement of a lawsuit accusing Juul Labs Inc. of marketing its vape products in ways that targeted youths. 

State Attorney General James Uthmeier announced the settlement on March 10, saying that the agreement would bar Juul from marketing, promoting or advertising the company’s nicotine products to children. Previously, the Attorney General’s Office had filed a lawsuit against Juul, accusing the company of selling addictive products in flavors known to be attractive to minors.

A part of the settlement funds – $30 million – will be earmarked for the state’s Vape Free Florida Fund to bolster enforcement of state laws governing nicotine and vape products, according to the Attorney General’s Office. 

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