Global law firm Greenberg Traurig, P.A. is representing Alani Nutrition LLC in connection with a definitive agreement to sell the company to Celsius Holdings, Inc. (Nasdaq: CELH) for $1.8 billion. The sale includes $150 million in tax assets for a net purchase price of $1.65 billion, comprising a mix of cash and stock.

The transaction will combine two growing brands in the U.S. energy drink category, creating a leading better-for-you, functional lifestyle platform that is well positioned to capitalize on the growing consumer preference for zero-sugar alternatives, according to the company’s press release.

Under the terms of the agreement, Celsius will acquire Alani Nu from co-founders Katy and Haydn Schneider and Congo Brands’ Co-Founders Max Clemons and Trey Steiger. The transaction is subject to customary closing conditions, including regulatory approvals, and is expected to close in the second quarter of 2025.