PENSACOLA –  An Escambia County resident has filed a class action false advertising lawsuit against Procter & Gamble, claiming that the company has falsely marketed its over-the-counter cold remedies for years as effective treatments for cold symptoms, even though the active ingredient in these products has been determined to be ineffective by the U.S. Food and Drug Administration.

Plaintiff Cody Morgan filed a class action lawsuit in the U.S. District Court for the Northern District of Florida against Procter & Gamble, citing allegations of violations of Florida’s Deceptive and Unfair Trade Practices Act and unjust enrichment.

Morgan states that he purchased Vick’s DayQuil, which is manufactured and marketed by the defendant. He claims that despite being marketed and advertised as an effective remedy for congestion, they did not work as advertised.